Creation of a visual identity and supporting communication materials for my personal graphic design project.

My visual identity was designed to reflect a youthful and spontaneous energy, with a bold quirky twist that embodies a free and limitless spirit. The goal was to create a graphic universe that stands out, breaking away from traditional norms and embracing an open, daring approach to design. This visual direction blends modern codes, a touch of humor, and a strong personality – capturing the essence of a designer driven by curiosity, experimentation, and creative freedom.